This medical infographic was produced for The Blood Center in New Orleans and encourages people to donate blood. We wanted the infographic to appear friendly in tone and steer clear of any graphic imagery or large needles!
After several iterations and revisions we settled upon this design which uses characters, maps and graphic elements to enliven and explain something that many people are afraid to do. The infographic was designed in line with the clients branding, using their fonts and taking inspiration from their existing colour palette.
I design infographics for many different clients and can adapt the visual language to suit tone of voice and intended audience. Have a look through my infographics portfolio to see some further examples of recent visual styles.